15 Ways To Generate Content Marketing Ideas You Need To Try

This post was last updated on July 4th, 2022 at 10:13 am

There are many ways to find content marketing ideas – some good, some not so great. Learn how other companies have found creative and unique ideas for their content in these 13 articles we’ve put together!


How To Generate Content Marketing Ideas

There are a lot of ways to generate content marketing ideas. Here are a few tips to help you get started:

  1. Use surveys to research your target audience. This is a great way to learn about the needs and wants of your customers. You can also use Digital link-building services offered by Incrementors this information to create content that meets their needs.
  2. Look at your competition. What are the best practices they are using? What do they do better than you? Why should your customers choose them over you? Try to find similar topics that you can cover in your own content.
  3. Brainstorm with colleagues and friends. Everyone has different ideas about content marketing, so collaborate and come up with some great ideas together.

Starting with some basic tips will help you generate content marketing ideas that will benefit your business.

15 Proven Ways To Find Content Marketing Ideas

1. Ask Customers For Input

One of the best ways to find content marketing ideas is to ask your customers what they think would be a good topic for your blog. You can also use surveys or polls to get feedback from your audience.

2. Look For Trends In Your Industry

Once you know what your customers want, you can look for trends in your industry and see if there are any topics that are becoming more popular. This will help you to find new and innovative content marketing ideas.

3. Use Social Media To Stimulate Interest In Your Brand

One way to generate content marketing ideas is to use social media to stimulate interest in your brand. You can use social media to create hype around upcoming products or events, and you can also generate buzz by doing interviews with important figures in your industry.

4. Observe The Competition And Come Up With Counter-Strategies

Once you have a good idea of what content marketing ideas will work for your business, you need to come up with counter-strategies for the competition. This will help you to stay ahead of the curve and keep your customers interested in what you have to offer.

5. Look For Inspiration In History And Literature

If you are interested in using social media to boost your company’s branding, you should take inspiration from history and literature. Throughout history, there have been many examples of companies that have successfully used social media to promote their brands.

6. Consider Hiring A Social Media Strategist

You can use a social media strategist to come up with ideas for your social media posts. This is especially useful if your company doesn’t have any experience with marketing on the internet. You can hire a social media strategist to develop strategies that will help your brand thrive online.

7. Developing a Contact Database

Using the information that you gathered from research into successful content marketing techniques, you can develop an email database for your online business. It is important for your business to establish relationships with readers. A contact database can help you to connect with people interested in your business and will improve the process of getting a response from people who have visited your site.

8. Pick The Right Social Media Platform

It is essential for an internet marketing company to pick the right social media platform to market on. If you are using Facebook for social campaigns, make sure that you keep in mind what works best for your brand, and what does not work as well as it could.

9. Set Up An Email List

If you want to use email marketing to drive traffic to your website, then set up an email list first. This will allow visitors who read your content every day or week to be added automatically to your email database. To do this, sign up for email marketing services, like MailChimp.

10. Track Your Email Marketing Data

In order to know how your email marketing campaign is doing and track the results properly, you must have an email list of your visitors that you can use for this purpose. The best way to do this is to set up a service similar to MailChimp or Drip, that allows you to access customer information. If you already have a mailing list for your website, then it will be easier for you to get all the data needed from the contact form that was used when people signed up on it.

11. Create A Landing Page

For every website that has been created, there must be a landing page dedicated to it. This will allow clients, customers, and prospects to easily view your website and find out more about it, as well as sign up for a newsletter or register with the site.

12. Build An Online Store

This is an important step for all e-commerce stores, which involves selling products or services online. A good way to get people started with this is through building an online store using Incrementor’s attractive web development services that sell a subscription service or some of your products in the form of courses, ebooks, and similar content.

13. Secure Payment Options

If you are going to sell products online, then you must have certain payment options that allow customers to purchase them from you. These options must include credit cards and PayPal since these are the most popular payment methods available today.

14. Setup A Newsletter Service

One of the most interesting and effective ways of generating sales is through the use of email marketing services. It is easy to set up your own newsletter service through which you could send out emails to your customers offering them discounts and other special deals.

15. Offer Discounts

It is important that you give your customers a reason to buy your products or services. Offering discount codes on the sales pages of your website can be a good way of doing this.



Content marketing is one of the most effective ways to attract and keep customers. By writing interesting, useful blogs, creating engaging social media content, and developing great products that solve customer problems, you can create a successful content marketing strategy. This article provides 10 ideas for generating content that will help you achieve your goals. If you’re looking to increase traffic to your website, generate leads for your business, or increase brand awareness, these tips are sure to help!

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